{"id":106106,"date":"2025-03-11T16:30:23","date_gmt":"2025-03-11T14:30:23","guid":{"rendered":"https:\/\/www.creamoda.be\/?post_type=jobs&#038;p=106106"},"modified":"2025-03-12T12:52:23","modified_gmt":"2025-03-12T10:52:23","slug":"digital-media-specialist-2","status":"publish","type":"jobs","link":"https:\/\/www.creamoda.be\/nl\/jobs\/item\/digital-media-specialist-2","title":{"rendered":"Digital Media Specialist (M\/V\/X)"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\">Fancy a job as a Digital Paid Media Specialist in fashion? Van de Velde is probably the right fit for you. With over 100 years of experience, Van de Velde creates and produces the famous premium lingerie brands,\u00a0<strong>Marie Jo, Primadonna and Sarda<\/strong>. Do you want to be part of one very committed and highly professional team, +1500 employees worldwide? Van de Velde lingerie, listed on the stock exchange for 25 years, continues to grow and is looking for a talented and enthusiastic Digital Paid Media Specialist based in Belgium.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>Purpose: &#8216;we ignite the power in women&#8217;<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\">In 2022, we defined the Van de Velde purpose: &#8216;we ignite the power in women&#8217; from our company values:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif;\">We are driven by Passion | We breathe Quality | We are authentic | We focus on Consumers and Customers | We are Entrepreneurial | Together we are Strong.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial, helvetica, sans-serif; color: #b22222; font-size: 14pt;\"><b><strong>JOBDESCRIPTION<\/strong><\/b><\/span><\/p>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">As the Digital Paid Media Specialist, you\u2019ll lead digital paid media campaigns to build brand awareness and engagement for our iconic lingerie brands, including Marie Jo, PrimaDonna, and Sarda, as well as retail brands Rigby &amp; Peller and Lincherie. Working with our Marketing and Digital Commerce teams, you&#8217;ll shape and execute paid media strategies for key markets in Europe (incl. France, Netherlands, Belgium, Germany, etc.) and the US. Responsibilities include:<\/span><\/p>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>Digital Paid media strategy<\/strong>:<\/span>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Develop the digitial paid media strategy aligned with business goals &amp; implementing the roadmap for digital media acceleration with the media agency<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Create a paid digital campaign strategy that maximizes visibility, awareness, and engagement, in collaboration with brand and performance managers<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Diversifying the digital channel mix (through research, benchmarking) and suggest new tactics &amp; ideas<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Developing growth scenarios per channel and market within the paid media-driven channels using the standard KPI\u2019s.<\/span><\/li>\n<\/ul>\n<\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>Digital paid media management<\/strong>:<\/span>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Execute the digital campaign strategy: plan, set-up, execute and optimise the paid campaigns across all digital channels, applying audience insights and A\/B testing for optimal performance.<\/span><\/li>\n<\/ul>\n<\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>Performance Analysis &amp; Reporting<\/strong>:<\/span>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Measuring and analysing the effectiveness (KPIs) of all marketing activities.<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Track and analyze campaign KPIs, manage budgets, and deliver clear performance reports, using tools like PowerBI.<\/span><\/li>\n<\/ul>\n<\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>Cross-Functional Collaboration<\/strong>:<\/span>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Work closely with the content and communication teams to ensure campaigns align with brand identity, leveraging user-generated content and managing localization needs for diverse markets. (internal)<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Handling the daily management of the media agency. (external)<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<div class=\"text jbdText\"><\/div>\n<div class=\"text jbdText\">\n<p style=\"text-align: justify;\"><strong style=\"color: #b22222; font-family: arial, helvetica, sans-serif; font-size: 14pt;\">JOUW PROFIEL<\/strong><\/p>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Master\u2019s degree in Marketing, Business, or Communication or equivalent.<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">3-5 years of hands-on experience managing digital media campaigns with a strong focus on programmatic advertising and media buying (e.g., Facebook Business Manager, Google Ads). Preferably, someone with experience on the agency side.<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Analytical &amp; Technical Skills: able to use reporting tools (Google Analytics, Meta Business,\u2026 ) and familiarity with A\/B testing and landing page optimization.<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">You have strong project management skills and you are an excellent multi-tasker. You are detail-oriented, hands-on, and thrive in a dynamic environment where flexibility is required and where you can challenge the status quo.<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">You have the confidence to communicate needs effectively. You are comfortable negotiating and interacting with different stakeholders including external agencies.<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Fluency in English and Dutch, with knowledge of German or French as a plus<\/span><\/li>\n<\/ul>\n<p><strong style=\"color: #b22222; font-family: arial, helvetica, sans-serif; font-size: 14pt;\">WAT BIEDEN WIJ?<\/strong><\/p>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">A full-time, permanent contract in a stable, internationally listed fashion company in Belgium (Schellebelle HQ).<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">A competitive salary with additional benefits (e.g., meal vouchers of \u20ac8\/day, eco vouchers, bonus, insurance, etc.).<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Flexibility, including the option to work from home up to 50% of the time, depending on your work schedule, with a focus on work-life balance. (HQ in Schellebelle)<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">20 legal vacation days + 9 additional ADV days. No collective or fixed holidays.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">You\u2019ll receive a thorough onboarding program, providing a strong foundation for optimal growth opportunities later on.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Collaboration within a large in-house marketing department with direct colleagues in various disciplines and countries.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">A challenging role within a company with a pleasant work culture that encourages initiative and new ideas.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\">Each month, we host a VdV Caf\u00e9 and organize many other activities where you can get to know your colleagues in a different setting.<\/span><\/li>\n<\/ul>\n<\/div>\n<div class=\"text jbdText\">\n<p style=\"text-align: justify;\"><strong style=\"color: #b22222; font-family: arial, helvetica, sans-serif; font-size: 14pt;\">INTERESSE? APPLY\u00a0<\/strong><\/p>\n<\/div>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"color: #0000ff;\">.<a href=\"https:\/\/vandevelde.recruitee.com\/o\/headquarters-7\/c\/new\">Van de Velde &#8211; Digital Media Specialist &#8211; Application<\/a><\/span><\/span><\/p>\n","protected":false},"featured_media":14545,"template":"","class_list":["post-106106","jobs","type-jobs","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.creamoda.be\/nl\/wp-json\/wp\/v2\/jobs\/106106","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.creamoda.be\/nl\/wp-json\/wp\/v2\/jobs"}],"about":[{"href":"https:\/\/www.creamoda.be\/nl\/wp-json\/wp\/v2\/types\/jobs"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.creamoda.be\/nl\/wp-json\/wp\/v2\/media\/14545"}],"wp:attachment":[{"href":"https:\/\/www.creamoda.be\/nl\/wp-json\/wp\/v2\/media?parent=106106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}